Friday, November 16, 2012

If I Were the Most Powerful Animator in Hollywood, Los Angeles, [What I'd Do]

If I had enough power over Hollywood like Spielberg or George Lucas, and had the power and influence to get any film made....I know exactly what I'd do.

I'd either produce or direct an R-Rated Animated Action-Adventure Feature Film, produced and Consulted by Quentin Tarantino, and released theatrically by Legendary Pictures, Lion's Gate, OR Miramax.

I've always wanted to do the American equivalent of Ghost in the Shell or Pulp Fiction.

This was all inspired by Quentin Tarantino and Kill Bill Vol. I to begin with!

Here's the story behind it.

The last film I saw in the  theatre, was Kill Bill Vol. I. I saw the film with a female friend. I had a GREAT time!

It was the O-Ren Ishii anime sequence in Kill Bill. 

Imagine watching that anime short film sequence in the theatre, and you'll see where my enthusiasm comes from. The theater me and my friend saw the movie in was half full. No one was talking during the film. Everyone was just watching, enjoying the movie, the anime O-Ren Ishii sequence, and that was the moment I realized the truth about animation in theaters and said to myself "Hey! This is a Miramax film. It's R-Rated, but it's animation, and people are watching it like any OTHER movie. Was anyone protesting animation being played in a theater? Was anyone offended or disgusted? Was anyone walking out? NO! This was R-Rated Theatrical Animation (O-Ren Ishii Sequence), anime even! And people were enjoying it like any other theatrical release! Changed my whole outlook!

I had a Vision in that theater that night. A vision that adults DO and WILL watch adult theatrical animation.

But with Theatrical Animated Feature Films, you need marketing, visibility, and promotion, but not the WRONG kind.

A perfect example of all the ways promoting a feature film can go wrong is the most obvious culprit, the Aqua Teen film bomb scare. It was almost sad to watch such a great show get such poor treatment theatrically and be promoted so poorly. Clearly Adult Swim doesn't know how to promote films. Just TV shows.

Miramax knows how to promote films, and so does Legendary. NOT Williams Street.

The real sad part about the Aqua Teen Movie, the real reason it lost money and was one of the biggest bombs of the entire year?

Simple, too much controversy and negative publicity. By the time the film hit the few theaters that WOULD accept it, it was a NEWS STORY. Not a movie. No one wants to buy tickets to a NEWS STORY.

SHITTIEST. MOVIE MARKETING GIMMICKS. EVER!!!! That's never happened with Pixar, hence their profitability.

And just to prove that a pleasant movie going experience is important for business, let's look at sales figures:

Aqua Teen Hunger Force Feature Film (limited release): $5 million gross
Kill Bill: Volume 1: $180 million gross

Yes, negative publicity DOES kill films.

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