Pricing a Book You've Authored so that it'll sell? Yeah, that is the most DIFFICULT THING IN THE WORLD!

Get this:

I publish my first  book, Art Manifested. Cover Price: $30.

Unanimous Reaction: No one'll PAY that much for an amateur ART BOOK!!!!!

And indeed no one did.

I publish my next book, a 600 pager. For $0.99, less than $1.

The Unanimous Reaction: It's too cheap! No one's going to buy something that cheap!

I CAN'T WIN! I mean, I never have won, but when it comes to pricing my various literary projects, I REALLY CAN'T WIN!